Enrich Salon

Transformation of Digital ecosystem for India's leading salon chain

UI/UX Design | Lifestyle

To solve the disparity of using multiple tools across multiple platforms to run the biz thereby reducing human intervention, call volume & cumbersome digital interaction touch-points.

Reduce High call volume & improve the poor lead conversion ratio.

Omni Channel Experience

Revamping the entire digital ecosystem across 6+ touchpoints, including PoS, customer experience, In store Technician, Desk managers, and business stakeholders.

Optimised complex Appointment flow

Streamlined intricate appointment process into an effortlessly user-friendly and simplified booking flow.

Seamless in Store & online
experience

Developed a strategy that aligns with the physical branding, ensuring consistency and reinforcing a robust brand identity.

Impact

  • Reduced Call volume dependancy

  • Enabled cross selling of products with service

  • Higher Conversion Online

  • Stronger customer-brand connect

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